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Mattel Mercedes Benz G 580 Matchbox Model Info

Mattel has launched a new die-cast model in collaboration with Mercedes-Benz, the Matchbox Mercedes-Benz G 580 with EQ technology. This release coincides with the unveiling of the electric version of the iconic Mercedes-Benz G-Class.

Manufactured to a scale of 1:64, this new model features meticulous details that reflect the robust design of the G-Class. It comes in a striking MANUFAKTUR South Seas Blue Magno color with a black interior. The car is made largely from 99.5 percent recycled metal and over 81 percent ISCC-certified plastic, highlighting Matchbox’s commitment to sustainability.

Roberto Stanichi, Global Head of Vehicles at Mattel, expressed his excitement about the collaboration, saying: “We are pleased to celebrate Mercedes-Benz’s pioneering efforts in the electric vehicle sector with this special edition.” Notably, the model is part of Matchbox’s ‘Driving Toward a Better Future’ campaign, which aims to ensure that all toys and packaging are made from recycled, recyclable or bio-based materials by 2030.

Michael Knöller, CEO of Mercedes-Benz G GmbH, also emphasized the importance of this model for G-Class enthusiasts and collectors beyond the traditional fan base, indicating that it has the potential to attract new fans of the off-road icon to create.

The premium, limited-edition version of the die-cast car is available exclusively through Mattel Creations’ official site for $29.99 USD at the time of writing – with a more accessible example set to hit shelves at Matchbox retailers later this year. These models not only celebrate the G-Class, but also aim to inspire a more sustainable future in automotive enthusiasm and toy collecting.